We like the idea of the titles being part of the scene, and fitting in to what is being focussed on i.e. letters made on a dinner plate, bottom of an empty ice cream tub, side of a ceral box and on a tissue.
This opening of Ex Drummer is a good demonstration of the way in which the titles appear on objects that they pass, and are only shown for a short amount of time, leaving the focus on the plot going on.
http://www.youtube.com/watch?v=C0-xytodmKE
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